Our technology clients have a broad range of software and hardware products and solutions to sell and support. One of the key challenges for them is to find the best mix of channels for a diverse set of products and services.

Channel Economics develops the right mix of channels for each of the different products and services our clients’ sell and support. We ensure that there is a good fit between the products and services being sold and the channels that our client is selling them through.

As a result, our clients get more for their sales and marketing dollars, extend market coverage and deliver a superior experience to customers.